I’ve just started reading Seth Godin’s Linchpin.  Not sure how I feel about the book yet.  I like the concepts, but I don’t feel “boxed in” the way his audience is supposedly feel’s so I’m not certain the book will resonate with me as strongly.  One thing that I LOVE is the inside cover art.  The moment I saw it I knew it I had to share it.  I love the attention to detail.  I love the craftmenship.   I love the originality.  I love the humanity…..so I decided to take a picture.  Only then did I see it’s hidden message, “MATTER”.  Fantastic!